For F45 Studio Owners · By Application Only
F45 Owners: Corporate Stopped Helping In 2024. Your Studio Doesn't Have To Stop Growing.
Apply for a private F45 Owner Profitability Review with Tim Lyons' team. Built specifically for studio owners running their own marketing, doing their own sales, and stuck somewhere between $25K and $80K a month.
Apply For ReviewApplications are reviewed weekly. Approved applicants are invited to either a private review or a closed F45 Owner Roundtable with Tim.
The Problem
You didn't sign the franchise agreement to become your own marketing director.
But here we are.
Corporate's national ad fund stopped moving the needle two years ago. The launch playbook expired. The lead-gen template they handed you doesn't work in your local market. And your regional support contact has cycled three times in 18 months.
Meanwhile your studio is doing $30K to $50K a month and you can't figure out how to cross $80K without burning your last good coach into the ground.
That is not a workout problem. That is an operator problem. And it is fixable.
Who This Is For
This review is for you if you:
- Own one or more F45 studios in the US
- Run your own local marketing because corporate isn't doing it for you
- Do $25K to $80K per month in revenue per studio
- Have real members getting real results
- Are tired of being told to “trust the system” when the system isn't moving
We turn down applications that aren't a fit. This is not free coaching, not a sales call, and not for studios whose economics aren't fixable in 90 days.
What Happens After You Apply
Here is the process.
You submit the application below.
We review every submission within 5 business days. The review looks at your studio revenue, market, and the bottleneck you describe.
If accepted, you get one of two invites.
Either a private review call with a senior member of Tim's team, or an invite to a closed F45 Owner Roundtable with Tim Lyons. Roundtables are capped at 10 owners and run live on Zoom.
You walk away with a 90-day plan.
Specific moves to fix the 3 biggest profit leaks in your studio. Whether you ever work with us beyond that is up to you.
About
Why Tim Lyons.
Tim built and scaled gym operations from the floor up, runs a private mastermind for the top 1% of gym operators in the US (Iron Circle), and spends most of his time helping owners cross from operator to entrepreneur.
His thing is not coaching. His thing is the actual mechanics of premium offer construction, lead conversion, and pricing leverage that franchise systems usually don't teach because they don't know how.
He's looking at the F45 system specifically right now because he sees what's happening with franchisees and knows exactly what works to get past the plateau.
Application
F45 Owner Profitability Review Application
All fields required. Reviewed within 5 business days.
FAQ
Honest answers to the questions
every F45 owner asks.
Tim's senior team does the first pass. Tim sees applications that get flagged as a strong fit. Either way, every submission is reviewed.
Stop running your studio
on a broken playbook.
Apply for the review. Get the plan. Decide from there.
Apply For ReviewWe accept a limited number of applications per review cycle. The next cycle closes Friday.
Proof
Why seasoned fitness owners pay top dollar to be coached by Tim Lyons
Alex Boscarino
John Dabbs
Kim Zingerly
Payden Montgomery